How do you tell the world you now deliver more than food, but your product is still called… Uber Eats?

Introducing Uber Don't Eats: a hilarious campaign that had Jennifer Coolidge, Trevor Noah and Nicholas Braun pretty confused. Even Gwyneth Paltrow took a famous bite out of something she shouldn't.

Rated one of the top Super Bowl commercials, trending on Twitter after the spot aired.

Awards: Cannes, One Show, ADC, Clios and more.