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École Weinstein / Executive Creative Director

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UBER EATS - Don't Eats

How do you tell the world you now deliver more than food, but your product is still called… Uber Eats?

Introducing Uber Don't Eats, a hilarious 360 campaign that had Jennifer Coolidge, Trevor Noah and Nicholas Braun pretty confused. Even Gwyneth Paltrow took a famous bite out of something she shouldn't.

Rated one of the top Super Bowl commercials. Drove over 89M social impressions and trended on Twitter after the spot aired.

Featured in: TheTODAY Show, Jimmy Kimmel LIVE!, AdWeek, AdAge, Forbes, Business Insider, CNN, Deadline, E! News, Forbes, People, PopSugar, NYPost, New York Times, Variety, The Wall Street Journal and many others.

Awards: Cannes Lions,One Show, ADC

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OOH

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